Ritual strived to increase engagement and get more Instagram followers in new target demographics. Learn how they did just that with the help of Dash Hudson.
Modern multivitamin brand Ritual had established itself as a top destination on social for health-conscious women, but wanted a way to jumpstart growth and get more Instagram followers in new demographics. With a strong aesthetic already on lock, the social team knew leveraging historic performance could be key to achieving their goals. But, how? To diagnose performance and build an engaged community, the brand turned to Dash Hudson. The results are in, and a daily dose of the Dash Hudson platform was just what the doctor ordered.
"Likes and comments have gone through the roof and it has been largely due to the ability to schedule our posts, go back into the archive, or look into strongly performing content and recreate it. To be able to see changes from one month to the next, and then try new strategies—Dash Hudson is the backbone behind that."
Senior Social Media Manager