Diversity, Equity, and Inclusion

Beyond Filling Quotas

We are strengthening a culture that values differences: where everyone can bring their whole selves to work, use their voice, and feel seen and heard. We are using our resources to help create positive change.

Make it Meaningful

Dash Hudson helps people and brands interact with one another in meaningful ways. Meaningful interaction—and action—goes beyond our software and is embedded into everything we do. Diversity, equity, and inclusion are no different.

Build and Strengthen

We know that we can build a company that we are even more proud of and that this work is never done. When we work together, we can continue to create and evolve a diverse, equitable, and inclusive culture.

A Message From Our CEO:

“Our team has commonly agreed that we want our company to be a place that is representative of the diverse communities that we serve. This requires a clear plan that will help us get to where we need to be. I am grateful that our strategy sets a path for the future with ambitious goals and actions. At Dash Hudson, each of us has a meaningful part to play in creating a more diverse, inclusive, and equitable company.”

Thomas Rankin
Co-founder and CEO

Our Goals

Be recognized as one of Nova Scotia’s most diverse employers with diversity at every level of our company. This includes increased representation of BIPOC and 2SLGBTQIA+ people.
Identify and remove systemic barriers so that all team members are supported and can advance their careers in addition to being a part of positive change within communities where we live and work.
Have 100 percent of the team members feel that they belong.

Our Strategy

Dash Hudson launched a five-year diversity, equity, and inclusion strategy that focuses on creating strategic actions that help us achieve our goals. Here are some of the initiatives that we have at Dash Hudson:

Full Team Ownership
Advancing diversity, equity, and inclusion requires a clear plan with everyone on board. Dash Hudson empowers employees to get involved at the individual, team, and company level.
Data and Reporting
Collecting job candidate and employee demographic data to ensure that we are reaching diverse communities with job postings, hiring talent that reflects our communities, and ensuring every team member has opportunities to grow.
Offering annual scholarships at Dalhousie University and Nova Scotia Community College to support students that identify as members of equity-deserving groups ease the financial component of post-secondary education.
Donation Matching Program
Supporting causes in our communities that are employee led. Dash Hudson matches 100% of employee donations twice a year.
Learning Opportunities
Hosting culture conversations during employee onboarding to learn what diversity, equity, and inclusion means at Dash Hudson. We offer continuous training through Lunch and Learn series and independent learning.
Instilling a sense of belonging and inclusion is essential to the Dash Hudson DNA by promoting inclusive language, policies, team bonding activities, and more.
Dash Hudson at pride paradeDash Hudson Team memberDash Hudson team members in officeDash Hudson team member and their childDash Hudson team membersDash Hudson officeCareer awards

Diversity, Equity, and Inclusion Champions

Reaching our goals takes teamwork. Dash Hudson established a group of employees to work with the senior leadership team and People Operations team to drive Diversity, Equity, and Inclusion (DEI) initiatives at each level of the company. Each year Dash Hudson welcomes a new group of employees to be DEI champions to drive strategic actions.

Community Partnerships

Dash Hudson has partnered with community groups like the Black Business Initiative and Pride at Work to create pathways for employment, training opportunities, and tech partnerships.

Black Business Initiative logoPride at work Canada logo