There's no denying that Instagram is a bottomless well of inspiration, and it's very easy to become overwhelmed with the infinite array of beautiful feeds out there. But you can rest assured—our aptly named Who to Follow on Instagram series identifies the top accounts in various segments so that you don't have to spend any time doing it yourself.
Now since it's the middle of summer and we clearly have travel on the brain, we thought we'd focus on all those journey-filled pages raising the wanderlust bar.
Bon voyage! 🗺
We've all been sucked in by the Instagram vortex. But when it's part of your job description, like yours truly, the daily hours spent scrolling through the photo-sharing app are completely justified. At least that's what I like to tell myself 🤔.
For those of you whose livelihood does not depend on your Instagram savvy, it can be a real counter-productive wormhole. The struggle is indeed real, but it doesn't have to be that way. I'm here to save you some precious time with our Who to Follow on Instagram series.
Scrolling Insta is a literal explosion of the senses. Models? Check. Dreamy blooms? Check. Home decor? Check and check. Fashun? You got it! Heck, we even have athleisure, beauty trends, babies, Aussies, luxury, lingerie, music, and pumped up kicks. Today we're taking a journey around the world and putting the spotlight on all those travel Instagram accounts that will make even the most seasoned globetrotter discover a new corner of the planet. Passports not required!
The travel sector is one of those categories that was completely turned on its head when the internet became a mainstream amenity. It even made certain careers obsolete (cough, travel agent, cough). Although it might have put some people out of work, the industry's eventual social evolution ended up creating all kinds of professional derivatives.
Aside from the occupation of expert nomad, thousands of travel sites sprouted from every crevasse of the world wide web, creating intensely engaged communities of wanderlusters. Yesteryear's most obscure parts of the globe are now some of today's most coveted destinations.
In fact, the pervasiveness of Instagram as the reference for everything we do nowadays (#sorrynotsorry) has enabled us to see the world through not only our mobile phones, but through the awe-inspiring lens of our peers. Tourism has become facilitated by double-taps, and a ton of companies have been able to skyrocket their business because of it.
There is zero shortage of globetrotting commerce taking place on social every single day, and we figured we'd narrow down some of the best travel Instagram accounts to follow to appeal to your inner world explorer. Think of it as sightseeing without ever having to go anywhere—the next best thing?